Don’t let emails stress you out – Supplementary Information

If you’re here because you’ve read my column on email in the Chronicle Herald (…) , you’re in the right spot! So here we go…

The original article on email can be found here: That article will tell you how to organize emails around flags.

How to use colours to flag emails from important people:

Using Outlook 2012:

This seems like a lot of steps, but once you do it once or twice it comes very easily.

1. Click on the View tab.
2. Click on the View Settings button
3. Click on Conditional Formatting
4. Click on Add
5. Type in a name, like “Emails from John Doe”
6. Click on Font
7. Pick a colour from the drop down box
8. Click OK
9. Click on Condition
10. In the From field, type in the person’s name exactly as it would appear in your inbox (type it in, don’t click the From button)
11. Click OK

Using earlier versions of Outlook:

1. Click on Tools, then Organize
2. Choose the Using Colors tab
3. Using the dropdowns in the Color Messages line, pick From, then type in the person’s name or email address, then pick Red, and press Apply Color

What We Do at Our Nicom Maritime Division

There was a good article on us in the latest Port of Halifax magazine; click on this link below, press the right arrow three times, click on the page to zoom in, then click and drag the article into view…


The article on Christmas Daddies as originally published failed to recognize the work of Genevieve Kelly on the web site, which was attributed solely to Matthew Carleton. While Mr. Carleton constructed the web site and implemented the Social Media elements that were the main points of the article, he did so using the look and feel and original design concepts of Ms Kelly. I apologize to Ms Kelly for this ommission.

(The article with proper attribution is at

Andrew Black helping Nicom Maritime grow

Given his very positive track record with Nicom Interactive, I have asked Andrew Black to help grow our Nicom Maritime division. Andrew had been doing sales at Nicom for a number of years, and will be devoting approximately half his time to Nicom Maritime, working with Barry Milne and me.

Andrew has demonstrated good business development capabilities in our Interactive division, growing that team and introducing new offerings like Internet Marketing (something we’ll also use in Nicom Maritime), content management system expertise, document management expertise, etc.

Now that we have the marketing plan finalized for Nicom Maritime, Andrew will be working on the implementation of that plan. I have every confidence that Andrew will be successful in that endeavour.


50 for 50

You know it’s a sign your customers appreciate you when they send you cards and gift certificates.

Charles Thomas received a card for his upcoming birthday from Strum Environmental Services. In it was a gift certificate for $50 at Canadian Tire.

I guess they felt there would be some significance to the number “50”, which leaves me somewhat perplexed, seeing how Charles is turning 39.